Labels are very important; not just in terms of making sure the recipient receives their letter, but also in terms of customising your marketing campaign. If you truly want to
Month: July 2014
A Free Gift Goes a Long WayA Free Gift Goes a Long Way
Many individuals running direct mail campaigns will throw in a ‘free gift’ to tempt an increase in conversions. You may be attempting to attract more email subscriptions, or followers on
Personalising your MailPersonalising your Mail
A template letter is always easy to spot, and adding personal details to your mailing campaigns is extremely important. There are many ways in which you can make a promotional