A logo is a symbol or graphic design that represents your company. It can be the first thing someone sees and therefore can have a massive impact on their perception of your business. A logo should be designed in such a way that it can work in a number of different places such as a website, signage and letterheads / business cards.
When it comes to choosing the right designer for the job do not always go with the cheapest. Some designers will charge as little as £30 for a logo but often as with many things you get what you pay for. Before hiring any designer for print or web work, make sure that you see a portfolio of their previous work.
A designer should always take a brief from you, finding out a bit about your company background and the message that you want to promote as without this they simply cannot design a logo that will be suitable.
